Executive, Loyalty & Partnership Campaign

Apex Footwear Ltd. is hiring.

Your Role: Executive, Loyalty & Partnership Campaign
Department: Marketing
Job Location: Head Office (Gulshan 1)

Role Accountabilities:
- Plan and deliver end-to-end CRM campaigns from ideation and segmentation to performance measurement and ROI reporting.
- Manage and optimize CRM platform to support targeted outreach and personalization.
- Analyze customer data to create meaningful segments and launch data driven consumer engagement initiatives to drive new customer acquisition and retention
- Identify, negotiate, and secure strategic partnerships with brands, fintech’s and loyalty programs to enrich the loyalty offering.
- Own the end to end loyalty program: manage costs (marketing, tech, operations, points liability) and campaign execution
- Define, monitor, and report key performance indicators (KPIs) to measure effectiveness of the initiatives and guide improvements.
- Liaise with Finance, Legal, IT, and Sales teams to execute CRM campaigns seamlessly.
- Integrate partner offers into loyalty marketing campaigns and communicate with store team effectively.
- Utilize customer behavior and analytics insights to optimize loyalty strategies and offers.
- Evaluate partnerships for long term financial viability, build business cases, and forecast ROI
- Facilitate coordination between internal and external stakeholders to ensure smooth campaign operation.
- Plan and ensure smooth execution for in-store consumer engagement initiatives with impact measurement.
- Define and own the digital product portfolio vision, strategy, and roadmap based on user needs, market trends, and business objectives.
- Monitor customer satisfaction, manage feedback loops, and handle data per privacy regulations


Qualifications that are required and preferred:
- The incumbent for this position requires to have 4 years bachelor’s degree in Marketing.
- MBA in Marketing will be an added qualification to be considered.
- Minimum 2 years of experience in Key Account Management, Partnership & Loyalty and Project Management

Competencies and skills we are looking for:
- Action Oriented & Results Driven
- Collaborates
- Communicates Effectively
- Customer Focus
- Being Resilient
- Instills Trust

Compensation and Benefits:
- Compensation for the role is industry standard and negotiable
- Gratuity Facility
- Contributory Provident fund
- Lunch Facilities: Partially Subsidize
- Yearly Salary Review
- Yearly 02 Festival Bonuses
- Life Insurance (Accidental and Hospitalization)
- Discounts in hospitals & diagnostic centers
- Daycare service
- Apex Family Discount on Apex products

How to apply?
Send your CV to: career@apexfootwearltd.com
Or apply through BdJobs: https://lnkd.in/ggGQ4Pvj

Application Deadline: 27 September, 2025
Please mention "Executive, Loyalty & Partnership Campaign" in the subject line of the email.

Best of luck!